Alden Blog

Digital strategy AI roadmap

By Don | February 22, 2024

Navigating the Landscape of Generative AI for Business Transformation Successful business have these traits Business Model Management Other Factors Your Challenge Common Obstacles Solution Generative AI is reshaping industries, offering extensive opportunities for organizational advantages. Understanding this transformative technology and its trends is crucial for devising a successful strategy. • Generative AI must align with […]

Integrate Your Digital Brand

By Don | January 8, 2020

Communicate your value proposition to each target segment. Build your brand DNA across your \”touch-points\”  through a creative strategy based upon user research, site analytics, KPI’s and AI data. Deploying effective campaign strategy, ensuring tightly integrated marketing experiences to quickly move a prospect through the buyer’s journey, with delivery of lead generation and pipeline generation […]

Responsive Design

By Don | June 10, 2015

Responsive Web Design Basics Much of the web isn\’t optimized for those multi-device experiences. Learn the fundamentals to get your site working on mobile, desktop or anything else with a screen. • Set the viewport • Size content to the viewport • Use CSS media queries for responsiveness • How to choose breakpoints Look and […]

Website Design

By Don | April 28, 2015

Home page and site navigation A desktop homepage often serves many purposes, but the mobile homepage should focus on connecting users to the content they’re looking for. Keep calls to action front and center Keep menus short and sweet Make it easy to get back to the home page Don\’t let promotions steal the show […]